Sarifa Insurance Brokers not only transformed the brokerage market in Jamaica but also changed the way people acquire insurance, with our online platform making the process mo re easily accessible and more convenient for our users.
Our founder, Christopher Blythe, saw the need to transmute and resurrect the insurance brokerage market which he believed was lacking in innovation.
The market became complacent at a time when technology was evolving at such a rapid pace globally.
It was imperative to shake up the industry in Jamaica and continue to innovate.
As our name suggests, we provide a Safe and Reliable Insurance for all (SARIFA), ensuring that everyone will be able to get the required insurance they need.
The management of Sarifa is comprised of a diverse skill set of individuals, who have a combined experience of over 50 years in insurance including general, health and life.
Our team's experience in technology and a penchant for innovation has helped to shape the company into a dynamic leader in the industry, revolutionising how insurance is purchased.
We value our customers, both internal and external they are truly the lifeblood of our organisation.
We try to develop our internal customers and help them grow, that’s why we see them as part of our family.
Every family member needs support which is provided regardless of internal differences.
We can agree to disagree, and any obstacle or challenge we encounter, we face them together as one.
For our external customers, we ensure that outstanding service is our hallmark. By providing the very best in service we go above and beyond so that customers consistently experience the very best in service.
In delivering this promise to our customers, we ensure that we continue to innovate so that these services can be delivered effectively and efficiently.
In providing our customers with the very best in service, it is also our duty to educate them along the way and we have made a commitment to do.