Afresh Marketplace is a Jamaican “grocerant” concept blending community-focused grocery retail with in-house dining, café, deli, and bakery services. With its first location at Harbour City Mall in Montego Bay, Afresh offers fresh produce, prepared meals, baked goods, and a sit-in café experience. The brand emphasizes quality, service, and convenience under the tagline “Always Fresh Is Where We Are”. The company is scaling through its imminent launch in Kingston by taking over S Foods Supermarket on Worthington Avenue, reinforcing its aim to bring curated retail experiences to urban communities while maintaining warm, locally grounded service